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An MSP Asks: Is It Time to Hire a Dispatcher?

Running a successful Managed Service Provider (MSP) business involves juggling multiple tasks and responsibilities. One key role that often goes overlooked until it’s crucial is that of a dispatcher. But how do you know when it’s time to bring one on board? Here’s a guide to understanding the financial viability, signs your MSP needs a dispatcher, and the challenges you might face in the hiring process.

When Is It Financially Viable to Hire a Dispatcher?

The decision to hire a dispatcher should be grounded in a clear understanding of your MSP’s financial health and growth trajectory. Here are some financial indicators to look out for:

  1. Revenue Benchmarks: Typically, MSPs generating around ¾ of a million in annual revenue can consider hiring a dispatcher. At this stage, the volume of tickets and service requests justifies the cost.
  2. Ticket Volume: If your team is consistently handling more than 300 tickets per month, it’s likely time to consider a dispatcher. This volume often indicates that technicians are spending too much time on administrative tasks rather than billable work.
  3. Labor Costs vs. Efficiency Gains: Calculate the cost of hiring a dispatcher against the potential increase in efficiency. A dispatcher can streamline operations, ensuring that technicians are working on tasks aligned with their skills, ultimately increasing profitability.

Signs Your MSP Needs a Dispatcher

Beyond financial metrics, operational signs can also indicate that a dispatcher is needed:

  1. Overloaded Technicians: If your technicians are constantly overwhelmed with managing their own schedules, handling calls, and tracking tickets, it’s a clear sign. Their primary role should be solving technical issues, not juggling logistics.
  2. Missed SLAs: Repeatedly missing Service Level Agreements (SLAs) can harm your reputation. A dispatcher ensures that tickets are prioritized and assigned appropriately, improving response times and SLA compliance.
  3. Customer Complaints: An uptick in customer complaints about slow response times or unresolved issues can signal that your current system is overburdened. A dispatcher can help improve communication and service delivery.
  4. Growth Plans: If you’re planning to scale your business, having a dispatcher can support this growth. They will manage the increased workload and help maintain service quality during expansion.

Challenges of Hiring a Dispatcher

While the benefits are clear, hiring a dispatcher also comes with its own set of challenges:

  1. Finding the Right Fit: Dispatchers need to be highly organized, have excellent communication skills, and understand the technical aspects of your services. Finding someone who fits this profile can be challenging. Hiring the right person becomes easier and therefore more affordable.
  2. Training: A dispatcher needs to be well-versed in your company’s processes, customer expectations, and the technicalities of your services. This requires a comprehensive training program, which can be time-consuming and resource-intensive.
  3. Integration: Integrating a dispatcher into your existing team can be tricky, and the prospect can be jarring for technicians who are used to managing their own schedules. Clear communication about the role and its benefits is essential.
  4. Cost Management: While a dispatcher can ultimately save money by improving efficiency, the upfront costs can be significant. It’s essential to budget for this role carefully and consider the long-term financial benefits. 

Are Ticketing Struggles Getting in Your Way?

Deciding to hire a dispatcher is a significant step for any IT provider. By evaluating financial viability and recognizing operational signs, you can make an informed decision that supports your business’s growth and efficiency.

Whether you’ve hit that mark or your MSP isn’t quite ready, you can alleviate many ticketing hassles by upgrading ConnectWise Manage with minMAX. Based on a proven ticket management process, our software overlays ConnectWise and empowers your technicians and dispatchers with a streamlined workflow and improved UI.

Onboarding new staff in days instead of weeks? Assigning tickets with two clicks instead of the CW average of nineteen? Motivated technicians that love using their ticketing software because it saves them so much time and effort? All of it is possible with minMAX!  

Remember, the ultimate goal is to enhance service delivery, improve customer satisfaction, and free up your technicians to focus on what they do best—solving technical problems.

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